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Libros de: Routledge
Mostrando 2723 libros encontrados. (137 páginas).
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AI in Marketing "Applications, Insights, and Analysis"
Hammond, Rachel M. Walters, Hannah D.
Routledge (2025)
- EAN: 9781032743332
- Páginas: 354
- Fecha de edición: 2025
pvp.68,95 €
En stock
AI in Marketing equips students with the knowledge to understand the impact of Artificial Intelligence (AI) on marketing strategies, processes, and activities, empowering them to navigate the AI-driven marketing landscape confidently.
Divided into four ... -
Global Trade in the Premodern World "Thematic Approaches to Routes, Realms, and Networks"
Smith, Edmond Smith, Richard L.
Routledge (2025)
- EAN: 9780367512231
- Páginas: 194
- Fecha de edición: 2025
pvp.56,15 €
En stock
Global Trade in the Premodern World offers an authoritative and expansive history of exchange and interaction across Eurasia from the prehistoric origins of trade to the integration of large parts of this world-system by the ...
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International Development "Strategies and Legacies of Socio-Economic Development"
Lanoszka, Anna
Routledge (2025)
- EAN: 9781032572451
- Páginas: 270
- Fecha de edición: 2025
pvp.56,15 €
En stock
International Development: Strategies and Legacies of Socio-Economic Development examines the multifaceted challenges and strategies underlying socio-economic progress in a globally interconnected world.
Grounded in a thorough historical and theoretical framework, this book explores the ... -
Cultural Heritage Tourism Leadership "Perspectives on Human Dignity"
Pickel, Mark L
Routledge (2025)
- EAN: 9781032872810
- Páginas: 256
- Fecha de edición: 2025
pvp.56,15 €
En stock
This book proposes a novel transformational humanistic leadership approach applied to cultural heritage tourism, based on humanistic values of human dignity, creativity, and autonomy and supported by a distinctive leadership ethos, purpose, and guiding principles ...
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The Future of Labour "How AI, Technological Disruption and Practice Will Change the Way We Work"
Hatzigeorgiou, Andreas Larsson, Anthony
Routledge (2025)
- EAN: 9781032489025
- Páginas: 306
- Fecha de edición: 2025
pvp.56,15 €
En stock
The Future of Labour: How AI, Technological Disruption and Practice Will Change the Way We Work is an anthology that offers a forward-looking exploration of how artificial intelligence (AI), digitalisation and technological transformation are reshaping ...
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The Role of Artificial Intelligence in the Tourism and Hospitality Sector
Aguiar-Castillo, Lidia Jerez-Jerez, María Jesús Sevilla-Sevilla, Claudia
Routledge (2025)
- EAN: 9781032898858
- Páginas: 392
- Fecha de edición: 2025
pvp.56,15 €
En stock
This timely, expert-led book brings together the latest academic and practitioner insights on AI technology within the hospitality and tourism industries.
The disruptive nature of AI is captured in a logically structured and accessible ... -
The Routledge Guide to the European Union
Bond, Ian Leonard, Dick Taylor, Robert
Routledge (2025)
- EAN: 9781138542488
- Páginas: 632
- Fecha de edición: 2025
pvp.49,95 €
En stock
Written by experts, this long-established and definitive guide to the workings of the European Union provides comprehensive, straightforward and readable coverage of this sometimes misunderstood and complex institution.
This fully revised second edition explains ... -
Neoliberalism and Insecurity in Advanced Capitalism
Fullerton, Andrew S. Long, Michael A. Stretesky, Paul B.
Routledge (2025)
- EAN: 9781032354378
- Páginas: 270
- Fecha de edición: 2025
pvp.56,15 €
En stock
This book examines the relationship between neoliberalism and insecurity, beginning with the post-World War II period and continuing up through the present. Neoliberalism - the dominant political economic perspective that elevates competition above all else ...
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Marketing Research for the Tourism, Hospitality and Events Industries
Kolb, Bonita
Routledge (2025)
- EAN: 9781032940380
- Páginas: 200
- Fecha de edición: 2025
pvp.64,95 €
En stock
This user-friendly textbook covers qualitative, quantitative and social media research methods to provide students and course leaders with an accessible guide for learning and teaching marketing research from start to finish.
The second edition ... -
Economics and Literature "A Novel Approach"
Bourguignon, Francois Dixit, Avinash K. Leruth, Luc Platteau, Jean-Philippe
Routledge (2025)
- EAN: 9781032877631
- Páginas: 342
- Fecha de edición: 2025
pvp.56,15 €
En stock
Economics and fiction often pursue parallel objectives. Economists analyze human decisions and interactions in markets and other institutions. Fiction writers also provide keen insights into individual minds and motives, examining how their characters respond to ...
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Introduction to International Economic Law
Palombino, Fulvio M.
Routledge (2025)
- EAN: 9781032950730
- Páginas: 266
- Fecha de edición: 2025
pvp.58,95 €
En stock
International Economic Law (IEL) refers to the rules governing economic relations at the international level and involving States, international organizations and private entities. This textbook explores IEL within the broader context of public international law ...
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Organic Finance "Building a New Sustainable and Inclusive Framework from the Ground Up"
Shah, Atul K.
Routledge (2025)
- EAN: 9781032869643
- Páginas: 206
- Fecha de edición: 2025
pvp.56,15 €
En stock
Modern finance science is profoundly broken and damaging, morally and culturally. It has no choice but to change its theory and pedagogy - but the question is how and in what ways? We urgently need ...
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An Introduction to Quantitative Research Methods for Marketing "Tools and Techniques Using SPSS and R"
Daryanto, Ahmad
Routledge (2025)
- EAN: 9781032525648
- Páginas: 490
- Fecha de edición: 2025
pvp.62,95 €
En stock
This introductory text covers the foundational concepts and statistical applications of quantitative research techniques using SPSS and R.
Using step-by-step examples throughout, the book is broken down into six core sections: Part 1 covers ... -
Wellbeing and Policy "Evidence for Action"
Briguglio, Marie Czap, Natalia V. Laffan, Kate
Routledge (2025)
- EAN: 9781032465913
- Páginas: 280
- Fecha de edición: 2025
pvp.56,15 €
En stock
As wellbeing becomes an increasingly explicit policy goal in countries across the world, the demand for evidence upon which to base intervention is growing. Featuring 41 contributing authors from 18 countries, this book surveys and ...
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Quantitative and Applied Research Methodology in Economics "Researching, Reporting and Publishing"
Devkota, Niranjan
Routledge (2025)
- EAN: 9781041043027
- Páginas: 566
- Fecha de edición: 2025
pvp.56,15 €
En stock
This book is an illustrative and comprehensive guide designed to help readers understand and navigate the complex world of academic writing and research in economics.
Written by experienced researchers, this book offers theoretical and ... -
Tourism and Economic Development "Southern Europe through the 20th Century"
Battilani, Patrizia Larrinaga Rodríguez, Carlos Strangio, Donatella
Routledge (2025)
- EAN: 9781032628950
- Páginas: 188
- Fecha de edición: 2025
pvp.189,95 €
En stock
By the end of the 19th century, there were already some countries in southern Europe whose economies benefitted from the arrival of tourists. But it was during the 20th century, and particularly after the Second ...
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Decentralised Finance "Critical Perspectives"
Sauce, Loïc
Routledge (2025)
- EAN: 9781032498447
- Páginas: 178
- Fecha de edición: 2025
pvp.189,95 €
En stock
Since the inception of Bitcoin in 2009, cryptoassets and decentralised finance (DeFi) have become a multi-trillion-dollar industry, with a growing number of users, entrepreneurs, investment funds and institutional investors all over the world. This has ...
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International Business Law and the Legal Environment "A Transactional Approach"
Dimatteo, Larry A.
Routledge (2025)
- EAN: 9781032744469
- Páginas: 770
- Fecha de edición: 2025
pvp.104,95 €
Sin Stock. Posibilidad entre 11 y 20 dias
The fifth edition of International Business Law and the Legal Environment: A Transactional Approach gives business and law students a clear understanding of the legal principles that govern international business. This book goes beyond compliance ...
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Geographical Thought "A Critical Introduction to Ideas in Geography"
Jeffrey, Alex Nayak, Anoop
Routledge (2025)
- EAN: 9781032540177
- Páginas: 468
- Fecha de edición: 2025
pvp.56,15 €
En stock
This new second edition of Geographical Thought remains a clear and accessible introduction to the key ideas and figures in human geography. A renewed focus on climate justice is layered throughout the book seguing into ...
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Stats Means Business "Statistics and Business Analytics for Business, Hospitality and Tourism"
Buglear, John Chen, Elaine
Routledge (2025)
- EAN: 9781032750217
- Páginas: 456
- Fecha de edición: 2025
pvp.78,95 €
En stock
Stats Means Business is an introductory and comprehensive textbook written especially for hospitality, business and tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and ...
