Psychology and Behavioral Economics offers an expert introduction to how psychology can be applied to a range of public policy areas. It examines the impact of psychological research for public policymaking in economic, financial, and consumer sectors; in education, healthcare, and the workplace; for energy and the environment; and in communications.
Your energy bills show you how much you use compared to the average household in your area. Your doctor sends you a text message reminder when your appointment is coming up. Your bank gives you three choices for how much to pay off on your credit card each month. Wherever you look, there has been a rapid increase in the importance we place on understanding real human behaviors in everyday decisions, and these behavioral insights are now regularly used to influence everything from how companies recruit employees through to large-scale public policy and government regulation. But what is the actual evidence behind these tactics, and how did psychology become such a major player in economics? Answering these questions and more, this team of authors, working across both academia and government, present this fully revised and updated reworking of Behavioral Insights for Public Policy.
This update covers everything from how policy was historically developed, to major research in human behavior and social psychology, to key moments that brought behavioral sciences to the forefront of public policy. Featuring over 100 empirical examples of how behavioral insights are being used to address some of the most critical challenges faced globally, the book covers key topics such as evidence-based policy, a brief history of behavioral and decision sciences, behavioral economics, and policy evaluation, all illustrated throughout with lively case studies.
Including end-of-chapter questions, a glossary, and key concept boxes to aid retention, as well as a new chapter revealing the work of the Canadian governments behavioral insights unit, this is the perfect textbook for students of psychology, economics, public health, education, and organizational sciences, as well as public policy professionals looking for fresh insight into the underlying theory and practical applications in a range of public policy areas.
Foreword
Prof. Jay Van Bavel
Acknowledgments
Psychology and policy
Kai Ruggeri, Kamilla Knutsen Steinnes, Maja Friedemann, and Fadi Makki
A brief history of behavioral and secision sciences
Kai Ruggeri, Jana B. Berkessel, Philipe M. Bujold, Maja Friedemann, Hannes Jarke, Kamilla Knutsen Steinnes, Mary MacLennan, Sahana K. Quail, Felice L. Tavera, Sanne Verra, Faisal Naru, Filippo Cavassini, and Elizabeth Hardy
An introduction to behavioral economics
Kai Ruggeri, Hannes Jarke, Maja Friedemann, Faisal Naru, and Francesca Papa
Economic, financial, and consumer behavior
Kai Ruggeri, Maja Friedemann, Jakub M. Krawiec, Hannes Jarke, Sahana K. Quail, Alessandro F. Paul, Tomas Folke, and Enrico Rubaltelli
Health behavior and decision-making in healthcare
Hannes Jarke, Kai Ruggeri, Johanna Graeber, Markus R. Tünte, Olatz Ojinaga-Alfageme, Sanne Verra, Dafina Petrova, Amel Benzerga, Zorana Zupan. and Matteo M. Galizzi
Energy and environmental behavior
Sara Morales Izquierdo, Manou Willems, Kai Ruggeri, Johanna Emilia Immonen, Amel Benzerga, Ondr?ej Kácha, Kai, Ruggeri, and Sander van der Linden
Education and behavior
Carly D. Robinson, Thomas Lind Andersen, Clair Davison, Emir Demic, Hamish Evans, Mafalda Fontinha Mascarenhas, Shannon P. Gibson, Renata Hlavova, Wing Yi Lam, Silvana Mareva, Aleksandra Yosifova, and Kai Ruggeri
Work and workplace decison-making
Ralitsa Karakasheva, Jascha Achterberg, Jana B. Berkessel, Alessia Cottone, Julia Dhar, Jon M. Jachimowicz, Yuna S. M. Lee, Ashley Whillans, and Kai Ruggeri
Communications and behavioral economics
Marlene Hecht, Nejc Plohl, Bojana Veckalov, Julia P. Stuhlreyer, Kai Ruggeri, and Sander van der Linden
Evidence-based policy
Kai Ruggeri, Olatz Ojinaga-Alfageme, Amel Benzerga, Jana B. Berkessel, Maja Friedemann, Renata Hlavová, Marvin Kunz, Nejc Plohl, Felicia Sundström, and Tomas Folke
Policy evaluation and behavioral economics
Kai Ruggeri, Julia P. Stuhlreyer, Johanna Emilia Immonen, Silvana Mareva, Maja Friedemann, Alessandro F. Paul, Matthew Lee, and Rachel C. Shelton
Behavioral insights - A Government of Canada perspective
Elizabeth Hardy, Haris Khan, and Meera Paleja
Behavioral Impacts for public policy
Kai Ruggeri
Glossary
References
Index
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