Strategic Operations Management: a Value Chain Approach

Compartir en:

Rainbird,Mark, Walters, David

(0 Comentarios)
Comenta y valora este libro

pvp.72,80 €

Sin Stock. Posibilidad entre 11 y 20 dias

ISBN:9780230507654
Editorial: Palgrave
Fecha de la edición:2006
Encuadernación:Rústica
Dimensiones: 16 cm x 23 cm
Nº Pág.:440
Idiomas:Ingles,Inglés

Materias:

/ Gestión de Empresas

The value chain framework has made its way to the forefront of management thought as a powerful analysis tool for strategic planning. Its ultimate goal is to maximize value creation while minimizing costs. In this book David Walters applies the framework to strategic decision making in the field of operations management.

Foreword
Introduction
New Economy: New Business Models: New Approaches
The Consumer as the Principal Driver of Value
Value in the Context of the Firm
Practical Issues and Applications
Perspectives on Resource Allocation in the New Economy
Supply Chain and the Demand Chain
Demand Chain + Supply Chain = Value Chain. The Principles and Logic Underlying Value Chain Structures & Participation
The Value Chain: An Industry Perspective
The Firm's Value Chain
Performance Planning and Control
Value Chain Applications
Industry Value Drivers
Index