This illuminating Handbook presents the state-of-the-art in the scientific field of experience economy studies. It offers a rich and varied collection of contributions that discuss different issues of crucial importance for our understanding of the experience economy. Each chapter reflects diverse scientific viewpoints from disciplines including management, mainstream economics and sociology to provide a comprehensive overview. The Handbook is divided into three subsections to explore progression in the scientific field of experience economy studies. The first section focuses on different fundamental discussions about the nature and importance of the experience economy. The second section presents more specific topics, for example innovation, networks and the design of experiences. Finally, the last section pinpoints issues such as events, food, theatre and games. Moreover, the Handbook gives an insight into how receivers react to experiential elements of experience economy studies. An innovative presentation of experience economics, this is a remarkable collection of new theory and analyses. This book will prove an invaluable resource to researchers and students in areas of management, marketing, psychology and economics.
Contents: 1. Introduction to the Experience Economy Jon Sundbo and Flemming Sorensen PART I: EXPERIENCE FUNDAMENTALS 2. The Experience Economy: Past, Present and Future B. Joseph Pine II and James H. Gilmore 3. Postindustrial Growth: Experiences, Culture or Creative Economies? Anne Lorentzen 4. Defining and Categorizing Experience Industries Berit T. Nilsen and Britt E. Dale 5. The Economic Value of Experience Goods David Emanuel Andersson and Ake E. Andersson 6. The Experience Market Gerhard Schulze 7. Experience as the DNA of a Changed Relationship between Firms and Institutions and Individuals Anna Snel 8. Experiencing and Experiences Christian Jantzen 9. The Power of the Economy of Experiences: New Ways of Value Creation Albert Boswijk PART II: TOPICS 10. IT and Experiences: User Experience, Experience Design and User-Experience Design Jens F. Jensen 11. Consumer Immersion - a Key to Extraordinary Experiences Ann Heidi Hansen and Lena Mossberg 12. Innovation in the Experience Sector Jon Sundbo, Flemming Sorensen and Lars Fuglsang 13. Toward More Intertwined Innovation Types: Innovation through Experience Design Focusing on Customer-Interactions Dorthe Eide and Lena Mossberg 14. Entrepreneurship in the Experience Economy: Overcoming Cultural Barriers Lars Fuglsang and Flemming Sorensen 15. Networking in the Experience Economy: Scaffolded Networks between Designed and Emerging Regional Development Dorthe Eide and Lars Fuglsang 16. Experiencing Spatial Design Connie Svabo, Jonas Larsen, Michael Haldrup and Jorgen Ole Barenholdt 17. The Essential Role of Community in Consumption of a Shared Experience: Lessons from Youth Sport Laurence Chalip, Yen-Chun Lin, B. Christine Green and Marlene Dixon 18. Volunteering and User Creation in Communities of Interests Sune Gudiksen PART III: APPLICATION FIELDS 19. The Social Experience of Cultural Events: Conceptual Foundations and Analytical Strategies Fabian Holt and Francesco Lapenta 20. From Creative Cluster to Innovation Platform: The Rise of the 'Dr. Who' Experience in Creative City Cardiff Philip Cooke 21. Unpacking the Spatial Organization of US Videogames Industry: Lessons for Research on Creative Clusters Jan Vang and Ted Tschang 22. Concept Experiences and their Diffusion: The Example of the New Nordic Cuisine Jon Sundbo, Donna Sundbo and Jan Krag Jacobsen 23. Experiencing Everyday Life a New: Applied Theatrical and Performative Strategies Gry Worre Hallberg and Olav Harslof 24. Radical Change in Health Care to Achieve Superior Patient Experience Albert Boswijk Index
