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An Unamerican Business

An Unamerican Business

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pvp.35,90 €

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  • ISBN:9780749444907
  • Editorial: Kogan Page
  • Fecha de la edición:
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  • Dimensiones: 0 cm x 0 cm
  • Nº Pág.:224
  • Idiomas:Ingles,Inglés

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An UnAmerican Business challenges the widely held belief that the American Enterprise Model is the only form of capitalism to guarantee business success. Why should it continue to set the world standard for companies? The corporate scandals of the last few years that have beset the US business scene have shaken many peoples belief in the American model and Donald Kalff now presents a compelling alternative - a European Enterprise Model. In this book, he outlines a European way of doing business that is founded on very different values of culture, ethics and economic considerations, but which is at the same time highly competitive.

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