Achieving Excellence In Stakeholder Management.

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Huber, Margit, Scharioth, Joachim

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ISBN:9783540002550
Editorial: Springer Verlag
Fecha de la edición:2003
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Nº Pág.:151
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/ Economía de la Empresa

Today, stakeholder management is a term commonly used to describe all interest groups that have a stake in a company or an institution, but the crucial question is how this concept can be best applied to a company's context. Here, companies using a stakeholder management tool give first-hand accounts of how this tool enables them to successfully measure, monitor and manage their stakeholders

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