Libros de: Palgrave

Mostrando 1197 libros encontrados. (60 páginas).


  • Capture the Mindshare and the Market Share Will Follow "The Art Science of Building Brands"

    Gill, Libby

    Palgrave (2013)

    valoración

    • EAN: 9781137278517
    • Páginas: 240
    • Fecha de edición: 2013

    pvp.22,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    An insightful look at how great companies build authentic brands that attract loyal, long-term customers using a proven seven-step methodology Strong branding creates awareness, provides authentic value, motivates others to act, and builds long-term customer ...

  • The Rise of the Naked Economy "How to Benefit from the Changing Workplace"

    Coonerty, Ryan Neuner, Jeremy

    Palgrave (2013)

    valoración

    • EAN: 9780230342194
    • Páginas: 256
    • Fecha de edición: 2013

    pvp.25,30 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    An optimistic, humorous, and inspirational vision of the new era of non-traditional employment and how to not only survive, but to thrive in this changing economy What happens when work is no longer a place ...

  • Investor Relations Principles and International Best Practices in Financial Communications

    Guimard, Anne

    Palgrave (2013)

    valoración

    • EAN: 9781137337399
    • Páginas: 240
    • Fecha de edición: 2013

    pvp.53,30 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Investor Relations provides a wealth of both strategic and tactical guidance on how to understand and implement Investor Relations from an international perspective. It takes readers through the essential steps for understanding, conveying and, ultimately, ...

  • Intelligent Investing "A Guide to the Practical and Behavioural Aspects of Investment S"

    Fraser-Sampson, Guy

    Palgrave (2013)

    valoración

    • EAN: 9781137264084
    • Páginas: 184
    • Fecha de edición: 2013

    pvp.46,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    The Handbook of Investment Strategy is a one-stop-guide for investment professionals who need to better think though their investment rules, behaviour or procedures before allocating capital. History (and the collapse of several pension funds) has ...

  • Politics and Society in Contemporary Spain

    Botti, Alfonso Field, Bonnie N.

    Palgrave (2013)

    valoración

    • EAN: 9781137306616
    • Páginas: 256
    • Fecha de edición: 2013

    pvp.77,75 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Politics and Society in Contemporary Spain offers a comprehensive and nuanced analysis of Spain today. Focusing on the second term of Socialist Prime Minister Jose Luis Rodriguez Zapatero, the dramatic defeat of the Socialists in ...

  • The International Handbook of Public Financial Management

    Allen, Richard Hemming, Richard

    Palgrave (2013)

    valoración

    • EAN: 9780230300248
    • Páginas: 864
    • Fecha de edición: 2013

    pvp.215,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    The Handbook is a virtual encyclopedia of public financial management, written by topmost experts, many with a background in the IMF and World Bank. It provides the first comprehensive guide to the subject that has ...

  • Resisting Economic Globalization "Critical Theory and International Investment Law"

    Schneiderman, David

    Palgrave (2013)

    valoración

    • EAN: 9781137004055
    • Páginas: 232
    • Fecha de edición: 2013

    pvp.81,15 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Is economic globalization irresistible? One of its main effects has been to shield financiers and investors from democratic processes deemed out-of-sync with powerful economic interests. This book is an inquiry into the ways by which ...

  • The New Christians of Spanish Naples 1528-1671

    Mazur, Peter

    Palgrave (2013)

    valoración

    • EAN: 9781137295149
    • Páginas: 208
    • Fecha de edición: 2013

    pvp.67,65 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Despite its reputation as the breeding ground of religious warfare and intolerance, the Mediterranean in the sixteenth and seventeenth centuries nevertheless contained space for religious coexistence and even collaboration. The story of the conversos of ...

  • Brand Breakout "How Emerging Market Brands Will Go Global"

    Kumar, Nirmalya

    Palgrave (2013)

    valoración

    • EAN: 9781137276612
    • Páginas: 272
    • Fecha de edición: 2013

    pvp.24,35 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Ask a person on any street in the West to quickly name a brand from an emerging market and you will draw a blank. In fact, a study of western consumers revealed just how low ...

  • Options for Risk-Free Portfolios "Profiting with Dividend Collar Strategies"

    Thomsett, Michael C.

    Palgrave (2013)

    valoración

    • EAN: 9781137282576
    • Páginas: 304
    • Fecha de edición: 2013

    pvp.48,20 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    An advanced strategic approach using options to reduce market risks while augmenting dividend income, Options for Risk Free Portfolios moves beyond the basics of stocks and options. It shows how the three major segments (stocks, ...

  • Consumer Behaviour "Perspectives, Findings and Explanations"

    O'Shaughnessy, John

    Palgrave (2013)

    valoración

    • EAN: 9781137003768
    • Páginas: 536
    • Fecha de edición: 2013

    pvp.47,95 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Drawing on the unique academic and professional experience of its author, Consumer Behavior explores the contribution that each of the major social science disciplines has made to the study of the field. The book considers ...

  • Brand Resilience "Managing Risk and Recovery in a High-Speed World"

    Copulsky, Jonathan R.

    Palgrave (2013)

    valoración

    • EAN: 9780230392182
    • Páginas: 256
    • Fecha de edición: 2013

    pvp.14,90 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    As the recent Tiger Woods scandal illustrates, brand reputation is more precarious than ever before. True and false information spreads like wildfire in the vast and interconnected social media landscape and even the most venerable ...

  • International Finance

    Pilbeam, Keith

    Palgrave (2013)

    valoración

    • EAN: 9780230362895
    • Páginas: 580
    • Fecha de edición: 2013

    pvp.61,20 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    The international monetary system is characterized by vast numbers of daily transactions involving huge sums of money. In an increasingly globalized world economy, these trades can have enormous repercussions on economies and can occasionally cause ...

  • Beyond the Low Cost Business "Rethinking the Business Model"

    Valls Giménez, Josep Francesc

    Palgrave (2013)

    valoración

    • EAN: 9781137277527
    • Páginas: 206
    • Fecha de edición: 2013

    pvp.84,95 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Will the second decade of the 21st Century see the end of the low-cost phenomenon? It will certainly not be easy for European consumers to stop demanding the low prices that they have become so ...

  • Conquering Global Markets "Secrets from the World's Most Successful Multinationals"

    Hubbard, Nancy A.

    Palgrave (2013)

    valoración

    • EAN: 9780230293557
    • Páginas: 240
    • Fecha de edición: 2013

    pvp.32,70 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Conquering Global Markets offers assessments of the issues, statistics, cases, and best practices of mergers, acquisitions, joint ventures and alliances throughout the world. Using information gleaned interviews with CEOs, the book provides insights into making ...

  • Policies and Policy Processes of the European Union

    Buonanno, Laurie Nugent, Neil

    Palgrave (2013)

    valoración

    • EAN: 9781403915146
    • Páginas: 384
    • Fecha de edición: 2013

    pvp.36,60 €

    Sin Stock. Posibilidad entre 11 y 20 dias

  • The New Energy Crisis "Climate, Economics and Geopolitics"

    Chevalier, Jean Marie Geoffron, Patrice

    Palgrave (2013)

    valoración

    • EAN: 9780230301825
    • Páginas: 292
    • Fecha de edición: 2013

    pvp.91,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    In a world where climate change has become a proven reality, it is clear that global energy consumption is currently on an unsustainable path. Humankind's insatiable appetite for energy has sparked a new crisis, and ...

  • Marketplace 3.0 "Rewriting the Rules of Borderless Business"

    Mikitani, Hiroshi

    Palgrave (2013)

    valoración

    • EAN: 9780230342149
    • Páginas: 256
    • Fecha de edición: 2013

    pvp.22,25 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    The CEO behind Rakuten and Kobo reveals how his unique approach to empowerment and collaboration defy conventional wisdom, and are the future of growth and globalization strategy.

    If Web 2.0 described the shift ...

  • Borderless Economics "Chinese Sea Turtles, Indian Fridges and the New Fruits of Global"

    Guest, Robert

    Palgrave (2013)

    valoración

    • EAN: 9780230342019
    • Páginas: 256
    • Fecha de edición: 2013

    pvp.14,40 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    A century ago, migrants often crossed an ocean and never saw their homelands again. Today, they call - or Skype - home the moment their flight has landed, and that's just the beginning. Thanks to ...

  • Long-Term Care in Europe "Improving Policy and Practice"

    Billings, Jenny Leichsenring, Kai Nies, Henk

    Palgrave (2013)

    valoración

    • EAN: 9781137032331
    • Páginas: 416
    • Fecha de edición: 2013

    pvp.81,95 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    This book challenges the prevailing discourse centred on the problems of demographic change and long-term care provision for older people by focusing on solutions emerging from progression and improvement in policy and practice. Building on ...