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Libros de: Kogan Page
Mostrando 500 libros encontrados. (25 páginas).
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The 50 Plus Market
Stroud, Dick
Kogan Page (2005)
- EAN: 9780749442583
- Páginas: 336
- Fecha de edición: 2005
pvp.45,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
In their rush to appeal to the 18 to 35 age group, marketers have largely ignored consumers in their 50s and beyond. In this compelling investigation, The 50-plus Market shows why marketers can no longer ...
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The New Successful Large Account Management
Miller, Robert
Kogan Page (2005)
- EAN: 9780749445010
- Páginas: 224
- Fecha de edición: 2005
pvp.39,90 €
Sin Stock. Posibilidad entre 11 y 20 dias
Whatever your companys sales revenue, chances are that at least half of it comes from a few crucial accounts. So what does it take to keep them going strong? The New Successful Large Account Management ...
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Practice Of Project Management
Frigenti, Enzo
Kogan Page (2005)
- EAN: 9780749445362
- Páginas: 352
- Fecha de edición: 2005
pvp.45,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
Traditional project management has tended to focus primarily on the processes of managing projects to successful completion. But in todays highly competitive and fast-paced environment, it has become necessary to manage projects from their inception ...
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The Project Management Life Cycle
Westland, Jason
Kogan Page (2006)
- EAN: 9780749445553
- Páginas: 288
- Fecha de edición: 2006
pvp.63,70 €
Sin Stock. Posibilidad entre 11 y 20 dias
The Project Management Life Cycle is the first book of its kind to provide a complete methodology for managing projects. Jason Westland introduces us to the Method123 Project Management Methodology (MPMM), which defines the best ...
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Performance Management
Armstrong, Michael
Kogan Page (2006)
- EAN: 9780749445379
- Páginas: 256
- Fecha de edición: 2006
pvp.45,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
Managing staff performance is an effective mechanism for developing both staff and organizational growth. By clarifying an organizations objectives, translating these into clear individual goals, and reviewing these goals regularly, performance management provides a well-structured ...
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Monopoly Rules
Lele, Milind
Kogan Page (2006)
- EAN: 9780749445461
- Páginas: 224
- Fecha de edición: 2006
pvp.27,90 €
Sin Stock. Posibilidad entre 11 y 20 dias
People making, marketing, and selling products and services really want to be alone in the marketplace, to have a space that they own for long enough to make some real money. In this concise, powerful ...
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Guerrilla Marketing Research
Kaden, Robert
Kogan Page (2006)
- EAN: 9780749445744
- Páginas: 256
- Fecha de edición: 2006
pvp.30,90 €
Sin Stock. Posibilidad entre 11 y 20 dias
Guerrilla Marketing Research destroys the myth that only big companies can afford marketing research. This addition to the Guerrilla Marketing series of books focuses on why small and mid-sized businesses can benefit from conducting focus ...
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Corporate Investment Opportunities In The New Europe
Reuvid, Jonathan
Kogan Page (2006)
- EAN: 9780749446369
- Páginas: 190
- Fecha de edición: 2006
pvp.54,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
Now that Cyprus, Malta and eight new countries from East and Central Europe have successfully joined the EU, their European neighbours and business partners in the rest of the world are watching closely to see ...
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Beyond Branding: How The New Values Of Transparency And Integrity Are Changing The World Of Brands
Ind, Nicholas
Kogan Page (2005)
- EAN: 9780749443993
- Páginas: 254
- Fecha de edición: 2005
pvp.27,28 €
Sin Stock. Posibilidad entre 11 y 20 dias
In response to the growing 'anti-globalisation' movement and the perception that brands are manipulative and demeaning, Beyond Branding argues that branding is neither inherently good nor evil. It shows that branding can benefit employees, customers ...
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The Complete Guide To Buying Property In France.
Davey, Charles
Kogan Page (2005)
- EAN: 9780749444198
- Páginas: 304
- Fecha de edición: 2005
pvp.20,00 €
Sin Stock. Posibilidad entre 11 y 20 dias
More and more people are buying property in France. The climate, culture and lifestyle make it a very seductive proposition. This fully revised new edition of The Complete Guide to Buying Property in France is ...
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The Complete Guide To Buying Property Abroad.
Hodgkinson, Liz
Kogan Page (2005)
- EAN: 9780749444181
- Páginas: 288
- Fecha de edición: 2005
pvp.23,70 €
Sin Stock. Posibilidad entre 11 y 20 dias
Once the preserve only of the very rich, owning an enchanting hideaway home in another country is now within the financial reach of more and more people. It's a glamorous and exciting idea, but there ...
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Where To Put Your Money: From 50 To 50,000.
Reuvid, Jonathan
Kogan Page (2005)
- EAN: 9780749444310
- Páginas: 176
- Fecha de edición: 2005
pvp.16,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
Sometimes, just sometimes, a small windfall can arrive, or a pay rise can result in a little extra money each month. At these moments, before the money is frittered away on general expenses, it is ...
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Complete Guide To Buying Property In Florida.
Davey, Charles
Kogan Page (2005)
- EAN: 9780749443405
- Páginas: 256
- Fecha de edición: 2005
pvp.20,00 €
Sin Stock. Posibilidad entre 11 y 20 dias
In the past decade property prices in the UK have risen by 138 per cent - far higher than in the USA. With no language problems, near-perfect weather and low property prices, Florida is an ...
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How To Win As a Stock Market Speculator.
Davidson, Alexander
Kogan Page (2005)
- EAN: 9780749444945
- Páginas: 304
- Fecha de edición: 2005
pvp.29,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
City expert Alex Davidson reveals the secrets of making money as a stock market speculator. He describes trading methods that will work in up and down markets alike and equips the reader to trade like ...
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Financial Management For The Small Business.
Barrow, Colin
Kogan Page (2006)
- EAN: 9780749445638
- Páginas: 256
- Fecha de edición: 2006
pvp.29,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
The sharp rise in numbers of new entrepreneurs has been accompanied by the urgent need for them to be financially literate: The most common cause of business failure is poor financial control stemming from an ...
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Winning Investment Habits Of Warren Buffett And George Soros: What You Can Learn From The World'S Riches
Tier, Mark
Kogan Page (2006)
- EAN: 9780749452254
- Páginas: 264
- Fecha de edición: 2006
pvp.27,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
Warren Buffett and George Soros both started with nothing - and made billion dollar fortunes solely by investing. But their careers seem as opposite as night and day. Buffett buys bargain-priced stocks and businesses for ...
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Venture Capital Funding: a Practical Guide To Raising Finance.
Bloomfield, Stephen
Kogan Page (2005)
- EAN: 9780749442910
- Páginas: 218
- Fecha de edición: 2005
pvp.50,10 €
Sin Stock. Posibilidad entre 11 y 20 dias
Accessible, jargon-free guide to the whole venture capital process Written by an expert with over 20 years' experience in venture fund management Venture capital is once again resurgent - public funds have been committed to ...
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How To Understand The Financial Pages
Davidson, Alexander
Kogan Page (2005)
- EAN: 9780749439576
- Páginas: 336
- Fecha de edición: 2005
pvp.26,90 €
Sin Stock. Posibilidad entre 11 y 20 dias
Whether you are a beginner or an expert, this book shows you how to get the most from the financial pages. Practical and accessible, it is an indispensable guide to reading the financial tables and ...
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The Brand Management Checklist: Proven Tools And Techniques For Creating Winning Brands
Van Auken, Brad
Kogan Page (2004)
- EAN: 9780749442637
- Páginas: 336
- Fecha de edición: 2004
pvp.30,92 €
Sin Stock. Posibilidad entre 11 y 20 dias
The Brand Management Checklist features the first complete overview of the brand management process, something that cannot be found in any other brand book, but something essential for every brand manager to understand. It shows ...
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The 18 Immutable Laws Of Corporate Reputation: Creating, Protecting And Repairing Your Most Valuable Ass
Alsop, Ronald
Kogan Page (2004)
- EAN: 9780749442552
- Páginas: 306
- Fecha de edición: 2004
pvp.32,90 €
Sin Stock. Posibilidad entre 11 y 20 dias
Constantly scrutinised by the newspapers, the Internet and 24-hour television, never have organisations needed more guidance on protecting their image: and bad reputations can have disastrous effects. In this timely new book, Wall Street Journal ...
