Libros de: Houghton Mifflin International
Mostrando 31 libros encontrados. (2 páginas).
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Management.
Griffin, Ronald C.
Houghton Mifflin International (2005)
- EAN: 9780618354597
- Páginas: 808
- Fecha de edición: 2005
pvp.58,30 €
Disponible entre 11 y 20 dias
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College Accounting.
Bille, Patricia Mcquaig, Douglas
Houghton Mifflin International (2005)
- EAN: 9780618381616
- Páginas: 984
- Fecha de edición: 2005
pvp.54,90 €
Disponible entre 11 y 20 dias
This resource provides a variety of constructive suggestions for enriching the College Accounting course. Alternative Methods for the concepts taught in the text are provided, an English to Spanish Glossary and an English to Vietnamese ...
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Doing Economics. a Guide To Undergraduate Economic Research.
Greenlaw, Steven
Houghton Mifflin International (2006)
- EAN: 9780618379835
- Páginas: 289
- Fecha de edición: 2006
pvp.38,15 €
Disponible entre 11 y 20 dias
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Human Resource Management.
Denisi, Angelo S. Griffin, Ronald C.
Houghton Mifflin International (2005)
- EAN: 9780618312771
- Páginas: 626
- Fecha de edición: 2005
pvp.64,00 €
En stock
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Internet Marketing
Siegel, Carolyn
Houghton Mifflin International (2003)
- EAN: 9780618150434
- Páginas: 352
- Fecha de edición: 2003
pvp.48,00 €
Disponible entre 11 y 20 dias
Internet marketing is the new frontier in marketing practice and process. It's dynamic, challenging, and an exciting opportunity for savvy, creative, flexible marketers that recognise its potential. This book recognises the breadth of Internet marketing ...
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E-Business: Strategic Thinking And Practice.
Canzer, Brahm
Houghton Mifflin International (2003)
- EAN: 9780618150366
- Páginas: 352
- Fecha de edición: 2003
pvp.44,00 €
Disponible entre 11 y 20 dias
Canzer uses a strategic planning approach to organise the four primary content subject areas important to E-business: technology, management, marketing, and finance. The text has been kept brief to allow additional research and study content ...
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Consumer Behavior
Assael, Henry
Houghton Mifflin International (2003)
- EAN: 9780618222155
- Páginas: 704
- Fecha de edición: 2003
pvp.54,95 €
Disponible entre 11 y 20 dias
Tailored for upper-level undergraduate and MBA students, Assael's Consumer Behavior applies behavioral concepts to market strategy (domestic and international) with special emphasis on web-related issues and applications. Assael presents the content from a managerial perspective, ...
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Interactive Services Marketing
Fisk, P.
Houghton Mifflin International (2003)
- EAN: 9780618312849
- Páginas: 320
- Fecha de edición: 2003
pvp.60,11 €
Disponible entre 11 y 20 dias
The Second Edition covers the essentials of services marketing--with particular emphasis on the theater model and the impact of technology. Since a service is intangible, services marketing centers mainly on interactivity and, as a result, ...
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Comparing Economic Systems in the Twenty-First Century
Gregory, Paul R.
Houghton Mifflin International (2003)
- EAN: 9780618261819
- Páginas: 544
- Fecha de edición: 2003
pvp.63,55 €
Disponible entre 11 y 20 dias
The definitive text in its field since 1975, the Seventh Edition continues the timely examination of different economic systems--both in theory and in practice. Gregory and Stuart have revamped the text to mirror major changes ...
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Strategic Marketing Management
Anderson, Chris
Houghton Mifflin International (2003)
- EAN: 9780618338078
- Páginas: 800
- Fecha de edición: 2003
pvp.60,11 €
Disponible entre 11 y 20 dias
Emphasizing change and innovation in the 21st century, Strategic Marketing Management offers comprehensive coverage of current concepts and a variety of timely cases. Anderson and Vincze prepare students to recognize, embrace, and manage change by ...
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Leadership. Research Findings, Practice, and Skills
Dubrin, Andrew
Houghton Mifflin International (2003)
- EAN: 9780618305964
- Páginas: 528
- Fecha de edición: 2003
pvp.61,83 €
Disponible entre 11 y 20 dias
The Fourth Edition of Leadershipbalances theory with real-world applications-ideal for instructors who take a practical, skill-building approach to teaching leadership. Key updates include a consolidation of more traditional topics; new research; a new chapter on ...