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The Visual Communications Book "Using Words, Drawings and Whiteboards to Sell Big Ideas"

The Visual Communications Book "Using Words, Drawings and Whiteboards to Sell Big Ideas"

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pvp.13,50 €

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A picture paints a thousand words or so the saying goes - We undoubtedly live in a visual world. Surrounded by, and immersed in, a never-ending stream of visual images, icons, colours, graphics and illustrations, we have learned to convey even the most abstract of concepts by using the simplest of building blocks: words, images and shapes. This highly practical and accessible book will help anyone understand the power of visual communications quickly and how you can use it as an attention-grabbing presentation medium. In doing so, you will learn how to show, tell, and sell your story, products, services and ideas more effectively.

1: HOW DID WE GET HERE? 2: THERE IS A BETTER WAY 3: OUR WORKING TOOLS 4: ROLLING THE PITCH - PREPARATION 5: CORE PRINCIPLE: #1 - THE INTENT 6: CORE PRINCIPLE: #2 - THE STORY 7: CORE PRINCIPLE: #3 - THE ILLUSTRATION 8: CORE PRINCIPLE: #4 - THE NARRATIVE 9: CORE PRINCIPLE: #5 - THE DELIVERY 10: FINAL THOUGHTS

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