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The Portable Mba In Entrepreneurship.

The Portable Mba In Entrepreneurship.

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  • ISBN:9780471271543
  • Editorial: Wiley & Sons Ltd.
  • Fecha de la edición:
  • Número de la edición: 3
  • Encuadernación:
  • Dimensiones: 0 cm x 0 cm
  • Nº Pág.:494
  • Idiomas:Inglés,Ingles

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An update of the highly respected bestseller, The Portable MBA in Entrepreneurship, Third Edition covers everything that an entrepreneur needs to know to start and run a venture. Topics covered include identifying good business opportunities, creating a business plan, calculating financial projections, working with venture capital or with debt financing, and getting assistance from the government and other agencies. In addition, issues such as marketing, intellectual property, franchising, the Internet, and growing a business are discussed in detail. This new edition includes fresh case studies and examples and offers new approaches to business and financial planning and entry strategies.

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