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The Challenge for Business and Society

The Challenge for Business and Society

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  • ISBN:9781119433880
  • Editorial: Wiley & Sons Ltd.
  • Fecha de la edición:
  • Encuadernación:
  • Nº Pág.:208
  • Idiomas:Ingles

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The 2016 U.S. Presidential Campaign focused a good deal of attention on the role of corporations in society, from both sides of the aisle. Through case studies (many of which the author spearheaded at IBM), 'The Challenge for Business and Society' provides clear guidance for companies to build their own corporate sustainability and social responsibility plans positively effecting their bottom lines producing real return on their investments.

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