Making Ecopreneurs "Developing Sustainable Entrepreneurship"

Developing Sustainable Entrepreneurship

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Schaper, Michael

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ISBN:9780566088759
Editorial: Gower Publishing
Fecha de la edición:2010
Número de la edición: 2
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Dimensiones: 0 cm x 0 cm
Nº Pág.:276
Idiomas:Ingles,Inglés

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The first edition of this book looked at the emergence of 'ecopreneurs' - environmental entrepreneurs gaining competitive advantage for their firms through understanding and utilising green issues. These green entrepreneurs have led the way in enabling market forces to generate economic growth whilst protecting the environment and encouraging sustainability.

This new edition continues the examination of what distinguishes these green entrepreneurs from others. It draws on a diverse range of case studies embracing examples of both successful and unsuccessful ecopreneurial ventures on at least four continents. Contributions have been updated and a number of entirely new chapters describe sustainable business projects in places ranging from the USA , India, western Europe, UK, Australia, central America and New Zealand.

Making Ecopreneurs, second edition, charts recent developments and remains highly relevant to researchers in the fields of sustainable business development and entrepreneurship, to policymakers within governments and NGOs, and to those running businesses

Introduction, Michael Schaper; Part 1 Concepts: Understanding the green entrepreneur, Michael Schaper; Sustainability entrepreneurship: charting a field in emergence, Bradley D. Parrish and Fiona Tilley; The making of the ecopreneur, Robert Isaak; Beyond the visionary champion: testing a typology of green entrepreneurs, Liz Walley, David Taylor and Karen Greig; A framework and typology of ecopreneurship: leading bioneers and environmental managers to ecopreneurship, Stefan Schaltegger; Little acorns in action: green entrepreneurship and New Zealand micro-enterprises, Anne de Bruin and Kate Lewis; An insider's experiences with environmental entrepreneurship, Lassi Linnanen. Part 2 Contexts and Conditions: Ecopreneurship in India: a review of key drivers and policy environment, Astad Pastakia; Sustainability in the start-up process, Jurgen Freimann, Sandra Marxen and Hildegard Schick; How venture capital can help build ecopreneurship, Anastasia R. O'Rourke; Offsetting the disadvantages of smallness: promoting green entrepreneurs through Industry clusters, Elya Tagar and Chris Cocklin; Ecopreneurship, corporate citizenship and sustainable decision-making, David A. Holloway; The competitive strategies of ecopreneurs:striving for market leadership by promoting sustainability, Holger Petersen. Part 3 Cases: Entrepreneurship and sustainable tourism: the global gypsies approach, Jim Macbeth and Yamini Narayanan; Promoting sustainability, building networks: a green entrepreneur in Mexico, Gabrielle Kruks-Wisner; Sustainable harvest international: expanding ecopreneur expertise, Jill A. Kammermeyer and Margaret J. Naumes; Sustainability entrepreneurship: organizational innovation at NativeEnergy, Bradley D. Parrish; The Mimosa Project, Kumba Jallow. Index