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Leisure Business Strategies "What They Don't Teach in Business School"

Leisure Business Strategies "What They Don't Teach in Business School"

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  • ISBN:9781571677068
  • Editorial: Sagamore Publishing
  • Fecha de la edición:
  • Encuadernación:
  • Nº Pág.:160
  • Idiomas:Ingles,Inglés

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This book takes into account social and behavioural science research that has been developed since 1970 and asks, "How does this research guide and direct the beginning and operation of a LB (leisure business)?" It is different from conventional texts that address the sequential functions of forming and operating such a business and discusses concepts such as business plans, formation, financing, accounting, personnel, and resources. Decades of study have yielded a wealth of insight into how leisure experiences can be raised to a level that will attract and retain clients.

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