Culture is the game changer. Get the culture right, and a company and its people thrive. Miss the mark, and you lose. Sounds easy right? Actually, getting a culture right is anything but easy. But fortunately, the effort you invest pays off again and again. Here Diane Adams shows you how to look at your own organization so that you can lay the foundation for a culture that thrives and gives your company the edge it needs to compete in today's complex economy. This book is a front-row seat to helping you build and perpetuate a successful culture in any business, no matter its size or the competition. Adams shares her experiences and insights with extraordinary leaders such as John Chambers from Cisco and Lars Bjork of Qlik and their companies so you can see firsthand how successful companies build these cultures despite stiff competition and up and down economies. Based on years of experience, Adams has created a 7 Points to Culture system for success, which will help you implement the framework of creating your own successful culture and provides explanations of how and why an approach or action did or did not succeed, and tips on how to do it better. In a competitive environment, in good economic times and bad, successful companies are those that are intentional about establishing positive values and living those values; that practice open and honest communications and collaboration; that truly subscribe to customer success; that value what their team members contribute; and that value and give back to their employees and their communities. It's time to get started.
Introduction PART I: VALUES MATTER 1. Culture: Why You Should Care 2. Are You Living a Double Life? PART II: CREATING THE WOW FACTOR 3. The Little Things Really Make a Big Difference 4. R.E.S.P.E.C.T: It Goes with Integrity 5. Innovation: It's Not Complicated 6. Listen More than Talk: Communications and Collaboration Are Essential 7. The Customer's Success Is Your Success 8. Paying It Forward: Giveback and Social Responsibility 9. Learning is Your Edge: Invest in Your People 10. Leaders Drive Operational Excellence, Net Extraordinary Results PART III: BEING INTENTIONAL 11. My 7 Points to Culture System of Success! 12. Make It Happen Epilogue
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