Can new information technologies explain the discontinuities in the history of the West? This innovative volume presents evidence of an overall pattern generated by radical changes in media, arguing that the major social revolutions in the West have been preceded by innovations that drastically alter the relative importance of informational scale economies (the impact of production volume on unit cost) and network effects (the gain to each member of a network when a new agent joins). These factors establish the optimal structure of a society by determining whether decision-making is centralized, decentralized or instead distributed across multiple agents. Dudley contends that an innovation that alters the balance between scale economies and network effects initially has a dramatic result, blasting apart existing interpersonal networks; however later, out of the debris, a new society emerges. The latest of these innovations - the integrated circuit - is currently generating a wave of creative destruction that is spilling over into the rest of the world. To understand the rebirth that seems likely to follow, we must examine not the recent past but the Dark Ages of European history and the intervening centuries. With detailed case studies addressing the sources of innovation in information technology, along with a conceptual framework to explain their effects, this book will be of interest to students and teachers of Western economic and social history, as well as to the general reader with an interest in the social impact of innovation.
Introduction 1
Pt. I The Contractual Revolution
1 Words and the man 21
2 The ring of cities 45
Pt. II The Consensual Revolution
3 The counter-attack of the clones 75
4 King, lords and commons 101
Pt. III The Pre-Emptive Revolution
5 Printing with steam 133
6 Instant information 159
Pt. IV The Prescriptive Revolution
7 The circulation war 191
8 The self-fulfilling prophecy 220
Pt. V Another Contractual Revolution
9 The decentralization of desire 257
Conclusion 294
Epilogue 312
References 315
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