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Direct Mail in the Digital Age

Direct Mail in the Digital Age

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  • ISBN:9781770400719
  • Editorial: Self-Counsel Press
  • Fecha de la edición:
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  • Dimensiones: 0 cm x 0 cm
  • Nº Pág.:192
  • Idiomas:Español

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In the digital age, direct mail might be the perfect tool for smallbusiness
owners looking to capture consumer attention.
As social networking and online marketing become increasingly
commonplace, direct mail can be used to catch the eye of
those whove grown accustomed to shifting advertising directly
into the 'junk' folder without a second glance.
Direct Mail in the Digital Age helps small-business owners to
compare direct mail to other marketing possibilities, and
construct a cost-effective plan to effectively integrate direct
mail with other marketing and promotional activities.

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