Cross-Border Investing: The Case Of Central And Eastern Europe.

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Djarova, Julia

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ISBN:9780792374749
Editorial: Kluwer Academic Publishers
Fecha de la edición:2004
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Nº Pág.:284
Idiomas:Ingles,Inglés

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Cross-Border Investing: The Case of Central and Eastern Europe offers a view that reflects two main hypotheses:

You cannot understand foreign direct investment (FDI) trends and developments unless you understand the company's motives to invest,
You cannot understand a company's cross-border investment decision-making unless you understand what the investment area offers.
This is the reason why this text builds up a relationship between the world of companies' decision-makers and that of the policy makers in the public sector. It does so by linking the business processes to the factors that together constitute the location profile of a country or a region. Based on more than 15 years of practical experience as well as research in the field of FDI, Dr Julia Djarova offers a Cross-Border Investment Model to describe the logic behind the decision-making process concerning foreign investments made by companies. The model is illustrated by a number of case studies of multinationals.