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Corporate Social Responsibility

Corporate Social Responsibility

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  • ISBN:9780857022455
  • Editorial: Sage Publications
  • Fecha de la edición:
  • Encuadernación:
  • Nº Pág.:312
  • Idiomas:Ingles,Inglés

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Why has CSR become part of the mainstream business and academic agenda in the 21st century? How can CSR be fully integrated in business strategy and day-to-day operations? Do companies become more vulnerable to criticism from stakeholders if they make public their commitment to CSR? These are just some of the questions and challenges explored in this exciting new textbook. Readers will not only gain comprehensive knowledge and understanding of the history of CSR, the key CSR drivers, the main theoretical CSR perspectives and the dominant CSR practices found in the business community, they will also, more crucially, learn how to implement CSR in practice. Written and edited by leading academics in the field, Corporate Social Responsibility is an engaging and accessible text designed for any student seeking an introduction to this complex and ambiguous subject

Part 1: Introduction - Esben Rahbek Gjerdrum Pederson Chapter 1: The Anatomy of CSR - Esben Rahbek Gjerdrum Pederson Part 2: The Internal Organisation of CSR Chapter 2: CSR and Leadership - Robert Strand Chapter 3: CSR and Human Resource Management - Gill Christy Chapter 4 CSR standards and social accounting - Thordis Bjartmarz and Esben Rahbek Gjerdrum Pederson Chapter 5: CSR and Innovation - Esben Rahbek Gjerdrum Pederson and Thordis Bjartmarz Part 3: The External Organisations of CSR Chapter 6: CSR and Suppliers - Esben Rahbek Gjerdrum Pedersen and Soren Jeppesen Chapter 7: CSR and the Consumer - Michal Carrington and Benjamin Neville Chapter 8: CSR and Shareholders - Celine Louche Chapter 9: CSR and Government: Public Policies on CSR in Europe - Reinhard Steurer Chapter 10 The Role of Nongovernmental Organizations in CSR - Maria Joutsenvirta and Arno Kourula

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