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Capabilities For Strategic Advantage: Leading Through Technological Innovation.

Capabilities For Strategic Advantage: Leading Through Technological Innovation.

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  • ISBN:9781403945020
  • Editorial: Macmillan Publishers
  • Fecha de la edición:
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  • Dimensiones: 0 cm x 0 cm
  • Nº Pág.:256
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In a competitive environment rivals will quickly respond to changes and improvements. This new contribution demonstrates that companies need to have a methodology for developing strategy with regard to future technology. New technology needs to be integrated into a strategic process and companies who are able to establish the capabilities to achieve this will secure robust competitive advantage. This powerful new approach will be demonstrated with examples and cases.

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