Young, Anthony
Libros de: Young, Anthony
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Brand Media Strategy "Integrated Communications Planning in the Digital Era"
Integrated Communications Planning in the Digital EraYoung, Anthony
Palgrave (2011)
- EAN: 9780230104747
- Páginas: 256
- Fecha de edición: 2011
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Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.