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Smith, N. Craig

Libros de: Smith, N. Craig

Mostrando 2 libros encontrados. (1 páginas).

  • Marketing Ethics "Five Volume Set"

    Marketing Ethics "Five Volume Set"

    Murphy, Patrick E. Smith, N. Craig

    Sage Publications (2012)

    valoración

    • EAN: 9781446208106
    • Páginas: 2096
    • Fecha de edición: 2012

    pvp.995,00 €

    Disponible entre 11 y 20 dias

    The burgeoning field of marketing ethics looks at the moral issues and controversies surrounding marketing theory and practice. This four-volume set focuses on understanding marketing ethics from a management perspective, including articles that: provide ways ...

  • Global Challenges In Responsible Business

    Global Challenges In Responsible Business

    Bhattacharya, C.B. Smith, N. Craig Vogel, David

    Cambridge University Press (2010)

    valoración

    • EAN: 9780521735889
    • Páginas: 332
    • Fecha de edición: 2010

    pvp.39,85 €

    Disponible entre 11 y 20 dias

    Corporate responsibility has gone global. It has secured the attention of business leaders, governments and NGOs to an unprecedented extent. Increasingly, it is argued that business must play a constructive role in addressing massive global ...