Mooji, M.
Libros de: Mooji, M.
Mostrando 1 libros encontrados. (1 páginas).
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Consumer Behavior and Culture
Mooji, M.
Russell Sage Foundation (2003)
- EAN: 9780761926696
- Páginas: 368
- Fecha de edición: 2003
pvp.56,67 €
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It is increasingly understood that consumers worldwide are not the same. This book is the first that provides empirical evidence that differences in consumer behaviour across countries are not decreasing but increasing. It points at ...