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Jullien, Bernard
Libros de: Jullien, Bernard
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Rethinking Innovation and Design for Emerging Markets "Inside the Renault Kwid Project"
Jullien, Bernard Lung, Yannick Midler, Christophe
Crc Press Inc. (2017)
- EAN: 9781138037205
- Páginas: 178
- Fecha de edición: 2017
pvp.53,95 €
Sin Stock. Posibilidad entre 11 y 20 dias
The authors have put together a fascinating narrative of the creation process of one of the most successful example of frugal engineering in recent years. They bring out insightful details of what managerial, organizational and ...
