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Gustafsson, Anders

Libros de: Gustafsson, Anders

Mostrando 2 libros encontrados. (1 páginas).

  • Competing In a Service Economy.

    Competing In a Service Economy.

    Gustafsson, Anders Johnson, Michael

    Jossey - Bass Publishers (2003)

    valoración

    • EAN: 9780787961565
    • Páginas: 208
    • Fecha de edición: 2003

    pvp.42,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Services have come to dominate the world economy. The ability to develop and deliver high quality service has become critical to business strategy and success. Yet service development remains a poorly understood and rather ad ...

  • Conjoint Measurement

    Conjoint Measurement

    Gustafsson, Anders

    Springer (2003)

    valoración

    • EAN: 9783540404798
    • Páginas: 568
    • Fecha de edición: 2003

    pvp.123,33 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    The book covers all recent developments in Conjoint Analysis. Leading scientists present theory and applications of this technique. In short, the following models, techniques, and applications are discussed: normative models that maximize return, extension of ...