Groucutt, Jonathan
Libros de: Groucutt, Jonathan
Mostrando 3 libros encontrados. (1 páginas).
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Marketing
Groucutt, Jonathan Hopkins, Cheryl
Palgrave (2015)
- EAN: 9781137348241
- Páginas: 320
- Fecha de edición: 2015
pvp.26,30 €
Sin Stock. Posibilidad entre 11 y 20 dias
Offering a student-friendly introduction to marketing, this text covers all of the need to know basics in a clear and engaging manner. Marketing is an ideal text for students of all levels coming to the ...
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Foundations Of Marketing.
Groucutt, Jonathan
Macmillan Publishers (2005)
- EAN: 9781403903273
- Páginas: 288
- Fecha de edición: 2005
pvp.38,20 €
Sin Stock. Posibilidad entre 11 y 20 dias
This introductory text examines marketing within the context of a dynamic, contemporary environment. The author is really in-tune with the students, explaining theoretical concepts effectively, using a wide range of mini-cases that bring the subject ...
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Marketing: Essential Principles, New Realities
Groucutt, Jonathan
Kogan Page (2004)
- EAN: 9780749441142
- Páginas: 800
- Fecha de edición: 2004
pvp.47,21 €
Sin Stock. Posibilidad entre 11 y 20 dias
Aimed primarily (but not exclusively) at undergraduate and diploma-level students, this text is peppered throughout with mini international case studies providing marketing insights and discussion opportunities for students