Brookes, R.
Libros de: Brookes, R.
Mostrando 1 libros encontrados. (1 páginas).
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The New Global Marketing Reality
Brookes, R. Palmer, Roger
Macmillan Publishers (2004)
- EAN: 9781403905208
- Páginas: 292
- Fecha de edición: 2004
pvp.50,90 €
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Marketing practices have fundamentally changed over the past decade. This book documents the nature of these changes, examines their impact on marketeers and marketing, explains the results of a major international study into the changing ...