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Macroeconomics for Business "The Manager's Way of Understanding the Global Economy"

Macroeconomics for Business "The Manager's Way of Understanding the Global Economy"

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  • ISBN:9781108456753
  • Editorial: Cambridge University Press
  • Fecha de la edición:
  • Encuadernación:
  • Nº Pág.:315
  • Idiomas:Ingles

Materias:

Interpreting and applying macroeconomic analysis to the global economic environment and understanding the tools used to do so is fundamental to making good managerial decisions. Presuming no background in economic theory and prioritizing international application, this textbook introduces macroeconomics to business students. It explains how to understand domestic and global macroeconomic developments, policies, and data, and makes extensive use of case studies and data sets to present modern macroeconomics in a globalized world. Each chapter has several specific data exercises and practices as well as an international application focusing on the global perspective. By providing a host of international material, this book is useful for instructors and students around the globe.

Uses a very minimum of mathematics and statistical concepts and is written for business students and managers
Features such as 'International applications', 'Working with data', and 'Differences of opinion' provide practical experience, international perspectives and policy debates
Uses empirical data to illustrate macroeconomic concepts and arguments. Each chapter includes instruction on how to research data and where to source it

Preface
List of figures
List of tables
List of boxes
A note to the reader
1. Macroeconomic concepts and indicators
2. Aggregate demand
3. Aggregate supply and short-run equilibrium
4. Monetary policy and aggregate demand
5. Fiscal policy and aggregate demand
6. Monetary and fiscal policy in the long run
7. Economic growth
8. International trade, exchange rates and capital flows
9. Free trade and protectionism
Index.

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