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Mostrando 52633 libros encontrados. (2632 páginas).


  • Wally Olins On Brand

    Olins, Wally

    Thames & Hudson Ltd (2004)

    valoración

    • EAN: 9780500285152
    • Páginas: 256
    • Fecha de edición: 2004

    pvp.17,95 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Brands and branding are the most significant contributions that commerce has ever made to popular culture. But branding has now moved so far beyond its commercial origins that consumer response has entered uncharted territory. Wally ...

  • The Cultural Industries

    Hesmondhalgh, David

    Sage Publications (2012)

    valoración

    • EAN: 9781446209264
    • Páginas: 480
    • Fecha de edición: 2012

    pvp.35,15 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Now undisputedly a classic, the third edition of this essential media studies text scrutinizes the new and ongoing changes to the contemporary landscape of creative economy and cultural production. This edition: * Provides an all-new ...

  • Cánovas "y el liberalismo conservador"

    Dardé, Carlos

    Fundacion FAES Gota a Gota (2013)

    valoración

    • EAN: 9788496729322
    • Páginas: 160
    • Fecha de edición: 2013

    pvp.15,00 €

    Sin Stock. Posibilidad entre 3 y 7 días

    'Creo haber llevado a cabo, con ayuda de mis amigos, una de las más difíciles obras de la historia de España', escribió Antonio Cánovas del Castillo (1828-1897). Y tenía razón. Como artífice de la Restauración, ...

  • A World not to Come "A History of Latino Writing and Print Culture"

    Coronado, Raul

    Harvard University Press (2013)

    valoración

    • EAN: 9780674072619
    • Páginas: 536
    • Fecha de edición: 2013

    pvp.49,95 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    A shift of global proportions occurred in May 1808. Napoleon Bonaparte invaded Spain and deposed the Spanish king. Overnight, the Hispanic world was transformed forever. Hispanics were forced to confront modernity, and to look beyond ...

  • Silvela "Entre el liberalismo y el regeneracionismo"

    Arranz Notario, Luis

    Fundacion FAES Gota a Gota (2013)

    valoración

    • EAN: 9788496729360
    • Páginas: 184
    • Fecha de edición: 2013

    pvp.15,00 €

    Sin Stock. Posibilidad entre 3 y 7 días

    Político liberal-conservador, Francisco Silvela (1843-1905) merece recordarse tanto por sus calidades morales e intelectuales como por su «aticismo», según expresión de la época. Su invocación, sin embargo, se debe en ocasiones a su ruptura con ...

  • I am Spain "The Spanish Civil War Men and Women who Went to Fight Fascism"

    Haycock, David Boyd

    Old Street Publishing (2013)

    valoración

    • EAN: 9781908699312
    • Páginas: 0
    • Fecha de edición: 2013

    pvp.13,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

  • Maura "La política pura"

    Marco, José María

    Fundacion FAES Gota a Gota (2013)

    valoración

    • EAN: 9788496729346
    • Páginas: 200
    • Fecha de edición: 2013

    pvp.15,00 €

    Sin Stock. Posibilidad entre 3 y 7 días

    Antonio Maura (Palma de Mallorca, 1853-Torrelodones, Madrid, 1925) vivió un momento crucial en la historia de España: el de la necesaria democratización de la Monarquía constitucional. Procedente del Partido Liberal, ingresó en el Partido Conservador ...

  • Business-to-Business Marketing

    Hunter, Victor Jones, Susan K.

    Racom Communications (2013)

    valoración

    • EAN: 9781933199450
    • Páginas: 296
    • Fecha de edición: 2013

    pvp.67,75 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    This book gives a highly readable, practical survey of the world of B2B marketing, including all the profitable strategic and smart measurement techniques. Excellent for both the classroom and boardroom.

  • Contemporary Database Marketing "Concepts and Applications"

    Spiller, Lisa D

    Racom Communications (2013)

    valoración

    • EAN: 9781933199443
    • Páginas: 360
    • Fecha de edición: 2013

    pvp.90,55 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    This book provides a comprehensive, basic introduction to the world of database marketing. Includes extensive exercises devoted to practical applications of concepts in the text.

  • Total Quality Management

    Manohar, Enugala

    Nova Science Publishers (2012)

    valoración

    • EAN: 9788177083026
    • Páginas: 206
    • Fecha de edición: 2012

    pvp.40,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Organisational stress has become a crucial challenge for contemporary business undertakings. There is adequate empirical evidence which indicates a strong correlation between organisational stress and total quality management (TQM). TQM programmes had their origins in ...

  • Competition and Entrepreneurship

    Kirzner, Israel

    Liberty Fund Inc. (2013)

    valoración

    • EAN: 9780865978461
    • Páginas: 215
    • Fecha de edición: 2013

    pvp.33,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Competition and Entrepreneurship defines Israel M. Kirzners unique contribution to the economics profession. Pointing out the shortcomings of the traditional microeconomic model, Kirzner offers an alternative and complementary view, which illuminates and enriches the way ...

  • Heads of Tails "Financial Disaster, Risk Management and Survival Strategy in the"

    Ivantsov, Evgueni

    Ashgate (2013)

    valoración

    • EAN: 9781409460732
    • Páginas: 252
    • Fecha de edición: 2013

    pvp.94,65 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    In the wake of the global financial crisis, Heads or Tails answers the question: what changes should financial institutions undergo to ensure reliable protection against extreme risks? Recent massive failures among large and respected financial ...

  • The Islamic Villa in Early Medieval Iberia "Architecture and Court Culture in Umayyad Cordoba"

    Anderson, Glaire D.

    Ashgate (2013)

    valoración

    • EAN: 9781409449430
    • Páginas: 250
    • Fecha de edición: 2013

    pvp.81,15 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Exploring the aristocratic villas and court culture of Cordoba, during its 'golden age' under the reign of the Umayyad dynasty (r. 756-1031 AD), this study illuminates a key facet of the secular architecture of the ...

  • Essentials of Information Systems

    Floden, Jonas

    Studentlitteratur (2013)

    valoración

    • EAN: 9789144077093
    • Páginas: 142
    • Fecha de edición: 2013

    pvp.54,00 €

    Sin Stock. Posibilidad entre 3 y 7 días

    This book gives a condensed introduction to information systems and their use in companies and organisations. Their role in organisations and how they can contribute to a successful enterprise is explained. The book has a ...

  • Fundamentals of Sport Marketing

    Pitts, Brenda Stotlar, David

    Fitness Information (2013)

    valoración

    • EAN: 9781935412403
    • Páginas: 478
    • Fecha de edición: 2013

    pvp.89,20 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    "Fundamentals of Sport Marketing" has long been the premier textbook in its field, and this updated, expanded fourth edition once again delivers superior content for aspiring sport marketers. As the most contemporary, comprehensive text of ...

  • The Velvet Revolution at Work "Rise of Employee Engagement, the Fall of Command and Control"

    Smythe, John

    Ashgate (2013)

    valoración

    • EAN: 9781409443247
    • Páginas: 210
    • Fecha de edición: 2013

    pvp.33,80 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    What drives or delivers engaged people? Employers need to focus on creating the right conditions. Employers can't impose engagement: people need to choose to engage themselves. In The Velvet Revolution at Work, the follow-up to ...

  • Cases on Management, Leadership & Organisations

    Sinding, Knud

    Samfundslitteratur (2012)

    valoración

    • EAN: 9788759316986
    • Páginas: 213
    • Fecha de edición: 2012

    pvp.36,50 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    The realities of organisational life seem a far departure from what is taught in the classroom, particularly if one has never before worked for an organisation. The examples presented in this book bring to life ...

  • Advertising & Brand Building "Principles and Case Studies"

    Pongiannan

    Nova Science Publishers (2013)

    valoración

    • EAN: 9788177083156
    • Páginas: 208
    • Fecha de edición: 2013

    pvp.43,25 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    In the modern world, advertising remains the most influential element for the promotion of a product/service. Advertising has become the most crucial and important part of marketing strategies. Attracting and retaining consumers is a challenging ...

  • Plague and Public Health in Early Modern Seville

    Wilson Powers, Kristy

    University of Rochester Press (2013)

    valoración

    • EAN: 9781580464512
    • Páginas: 152
    • Fecha de edición: 2013

    pvp.74,35 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Plague and Public Health in Early Modern Seville offers a reassessment of the impact of plague in the early modern era, presenting sixteenth-century Seville as a case study of how municipal officials and residents worked ...

  • Handbook of Contemporary Marketing in China "Theories and Practices"

    Wang, Chenglu

    Nova Science Publishers (2013)

    valoración

    • EAN: 9781622576432
    • Páginas: 302
    • Fecha de edición: 2013

    pvp.89,20 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    This book provides state-of-the-art reviews of various current marketing research areas in China. It also features empirical (both qualitative and quantitative) studies that investigate marketing issues with conceptual significance and managerial importance. This book provides ...