Libros de: Springer

Mostrando 21 libros encontrados. (2 páginas).


  • B2b Brand Management

    Kotler, Philip

    Springer (2006)

    valoración

    • EAN: 9783540253600
    • Páginas: 300
    • Fecha de edición: 2006

    pvp.49,80 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    As products become increasingly similar, companies are turning to branding as a way to create a preference for their offerings. Branding has been the essential factor in the success of well-known consumer goods such as ...