Libros de: Sage Publications
Mostrando 328 libros encontrados. (17 páginas).
-
Qualitative Marketing Research "A Cultural Approach"
A Cultural ApproachMoisander, Johanna Valtonen, Anu
Sage Publications (2006)
- EAN: 9781412903813
- Páginas: 240
- Fecha de edición: 2006
pvp.45,50 €
Disponible entre 11 y 20 dias
Aimed at both graduate and undergraduate students majoring in business administration and in other fields of social sciences, Qualitative Marketing Research unpacks the emerging cultural approach in the field of marketing and consumer research and ...
-
Operations Management. Set 3 Vols.
Bennet, David
Sage Publications (2006)
- EAN: 9781412918909
- Páginas: 1066
- Fecha de edición: 2006
pvp.773,50 €
Disponible entre 11 y 20 dias
Operations Management (OM) represents a dynamic and significant field of scholarly research and writing. Changes in the business environment over the last fifteen years has driven rapid developments in OM practice so that the production ...
-
The Handbook Of Marketing Research: Uses, Misuses And Future Advances
Grover, Rajiv Vriens, Marco
Sage Publications (2006)
- EAN: 9781412909976
- Páginas: 720
- Fecha de edición: 2006
pvp.154,70 €
Disponible entre 11 y 20 dias
Accessible and reader friendly, "The Handbook of Marketing Research" promotes the current overarching business philosophy of customer/market focus, by emphasizing the need for market research to provide the insights required for making decisions. This book ...
-
Managing Understanding In Organizations
Sandberg, Jorgen Targama, Axel
Sage Publications (2006)
- EAN: 9781412910668
- Páginas: 224
- Fecha de edición: 2006
pvp.40,00 €
Disponible entre 11 y 20 dias
Bringing a fresh perspective to the evaluation of management problems, this book draws upon interpretative research and builds upon existing interpretative studies to scrutinise the influence managers have on employees' understanding.
It ... -
Strategic Human Resource Management: Theory And Practice
Salaman, Graeme
Sage Publications (2005)
- EAN: 9781412919012
- Páginas: 360
- Fecha de edición: 2005
pvp.45,90 €
Disponible entre 11 y 20 dias
The second edition of this highly successful course reader provides a comprehensive, contemporary and critical review of the key issues in strategic human resource management. "Strategic Human Resource Management" draws upon the work of some ...
-
Managing Knowledge: An Essential Reader
Little, Stephen
Sage Publications (2005)
- EAN: 9781412912419
- Páginas: 416
- Fecha de edición: 2005
pvp.45,90 €
Disponible entre 11 y 20 dias
Knowledge management is crucial to organizational learning, innovation and success within organizations. The second edition of the successful knowledge management reader provides a core source of key theoretical thinkers in the field and presents the ...
-
Social Statistics For a Diverse Society
Frankfort-Nachmias, Chava
Sage Publications (2005)
- EAN: 9781412915175
- Páginas: 683
- Fecha de edición: 2005
pvp.81,90 €
Disponible entre 11 y 20 dias
Written especially for undergraduate students taking their first course in social statistics, this highly accessible best-selling text has been thoroughly revised and updated with the latest General Social Survey data. The new Fourth Edition maintains ...
-
Analyzing Complex Survey Data
Sul Lee, Eun
Sage Publications (2005)
- EAN: 9780761930389
- Páginas: 120
- Fecha de edición: 2005
pvp.21,90 €
Disponible entre 11 y 20 dias
This book examines ways to analyze complex surveys, and focuses on the problems of weights and design effects. This new edition incorporates recent practice of analyzing complex survey data, introduces the new analytic approach for ...
-
Longitudinal Research.
Menard, S.
Sage Publications (2002)
- EAN: 9780761922094
- Páginas: 93
- Fecha de edición: 2002
pvp.23,65 €
Disponible entre 11 y 20 dias
Written in non-technical language, this popular and practical volume has been completely updated to bring readers the latest advice on major issues involved in longitudinal research. It covers: research design strategies; methods of data collection; ...
-
Identity In Organizations: Building Theory Through Conversations.
Whetten, David
Sage Publications (1998)
- EAN: 9780761909484
- Páginas: 308
- Fecha de edición: 1998
pvp.53,25 €
En stock
-
Statistics For Research: With a Guide To Spss.
Argyrous, George
Sage Publications (2005)
- EAN: 9781412919487
- Páginas: 440
- Fecha de edición: 2005
pvp.45,50 €
Disponible entre 11 y 20 dias
In this thoroughly updated edition of "Statistics for Research", Argyrous explains statistical concepts in a highly readable and accessible way without assuming a formal knowledge of statistics. Using practical examples from a variety of disciplines ...
-
Statistics For The Social Sciences.
Sirkin, Mark
Sage Publications (2005)
- EAN: 9781412905466
- Páginas: 456
- Fecha de edición: 2005
pvp.58,30 €
Disponible entre 11 y 20 dias
Do your students lack confidence in their ability to handle quantitative work? Are they unsure about how best to use SAS, SPSS, and Excel programs? The new edition of the bestselling textbook "Statistics for the ...
-
The Tao Of Statistics: a Path To Understanding .
Keller, Dana
Sage Publications (2005)
- EAN: 9781412913140
- Páginas: 174
- Fecha de edición: 2005
pvp.38,25 €
Disponible entre 11 y 20 dias
"The Tao of Statistics" provides a new approach to statistics in plain English. Unlike other introductions to statistics, this text explains what statistics mean and how they are used, rather than how to calculate them. ...
-
Micro-Credit, Poverty And Empowerment: Linking The Triad.
Burra, Neera
Sage Publications (2005)
- EAN: 9780761933663
- Páginas: 369
- Fecha de edición: 2005
pvp.27,50 €
Disponible entre 11 y 20 dias
Micro-credit, or the making available of small amounts of credit to the poor, is seen as a vital tool for poverty alleviation and women's empowerment in developing societies. "Micro-Credit, Poverty and Empowerment" examines micro-credit interventions ...
-
An Introduction To Generalized Linear Models .
Dunteman, George
Sage Publications (2006)
- EAN: 9780761920847
- Páginas: 72
- Fecha de edición: 2006
pvp.24,00 €
Disponible entre 11 y 20 dias
Do you have data that is not normally distributed and don't know how to analyze it using generalized linear models (GLM)? Beginning with a discussion of fundamental statistical modeling concepts in a multiple regression framework, ...
-
Logistic Regression Models For Ordinal Response Variables.
O'Connell, Ann A.
Sage Publications (2006)
- EAN: 9780761929895
- Páginas: 120
- Fecha de edición: 2006
pvp.23,65 €
Disponible entre 11 y 20 dias
Provides applied researchers in the social, educational, and behavioural sciences with accessible and comprehensive coverage of analysis for ordinal outcomes.
-
Politics And Practice In Economic Geography.
Tickell, Adam
Sage Publications (2006)
- EAN: 9781412907866
- Páginas: 288
- Fecha de edición: 2006
pvp.45,50 €
Disponible entre 11 y 20 dias
How do geographers do economic geography? This is the first sustained discussion of methodological issues in economic geography in the last twenty years. It comprises: an extended discussion of qualitative and ethnographic methods; an assessment ...
-
Understanding Social Statistics.
Fielding, Jane
Sage Publications (2006)
- EAN: 9781412910545
- Páginas: 320
- Fecha de edición: 2006
pvp.41,85 €
Disponible entre 11 y 20 dias
Designed to help take the fear out of the use of numbers in social research, this textbook introduces students to statistics as a powerful means of revealing patterns in human behaviour. This fully revised, expanded ...
-
Advertising And Promotion: Communicating Brands.
Hackley, Christopher
Sage Publications (2005)
- EAN: 9780761941545
- Páginas: 280
- Fecha de edición: 2005
pvp.45,50 €
Disponible entre 11 y 20 dias
This is a detailed account of contemporary marketing practice that draws on original research and first-hand infomration from top international agencies. Framed within a theoretical stance it considers both the production and the consumption of ...
-
Managing Organizational Deviance.
Kidwell, Ronald Martin, Christopher
Sage Publications (2005)
- EAN: 9780761930143
- Páginas: 358
- Fecha de edición: 2005
pvp.54,60 €
Disponible entre 11 y 20 dias
The success of an organization may be dependent on limiting the potential for deviant behavior, and if necessary, reacting to deviant behavior in a positive way. Managing Organizational Deviance goes beyond questions of control to ...