Libros de: Haworth Press
Mostrando 10 libros encontrados. (1 páginas).
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Segmentation Strategies For Hospitality Managers. "Target Marketing For Competitive Advantage"
Target Marketing For Competitive AdvantageMorritt, Ron
Haworth Press (2007)
- EAN: 9780789022165
- Páginas: 236
- Fecha de edición: 2007
pvp.58,50 €
Sin Stock. Posibilidad entre 11 y 20 dias
Intoductory to intermediate level hospitality managers and students are provided with easy-to-follow explanations and effective learning exercises that will help them grasp segmentation concepts and strategies quickly. Unlike other hospitality marketing textbooks, this book focuses ...
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Ocean Travel And Cruising: a Cultural Analysis.
Asa, Arthur
Haworth Press (2004)
- EAN: 9780789021984
- Páginas: 126
- Fecha de edición: 2004
pvp.33,00 €
Sin Stock. Posibilidad entre 11 y 20 dias
In Ocean Travel and Cruising: A Cultural Analysis, noted author Arthur Asa Berger turns his critical eye to the phenomenon of ocean cruising. This academically solid yet reader-friendly book brings a multidisciplinary cultural studies approach ...
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Hospitality, Tourism, And Lifestyle Concepts: Implications For Quality Management And Customer Satisfact
Thyne, Maree
Haworth Press (2005)
- EAN: 9780789027559
- Páginas: 172
- Fecha de edición: 2005
pvp.38,95 €
Sin Stock. Posibilidad entre 11 y 20 dias
marketing of the hospitality and tourism industry. Each chapter of Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction examines essential issues, including quality management and customer satisfaction, improving customer experience through ...
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Tourism And Hotel Development In China: From Political To Economic Success.
Lam, Terry Qiu, Hanqin
Haworth Press (2005)
- EAN: 9780789012586
- Páginas: 269
- Fecha de edición: 2005
pvp.32,70 €
Sin Stock. Posibilidad entre 11 y 20 dias
Tourism and Hotel Development in China: From Political to Economic Success is a comprehensive guide to the development of the tourism industry in Mainland China following the end of the Cultural Revolution. Conceived as a ...
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The Growth Strategies Of Hotel Chains: Best Business Practices By Leading Companies.
Martell, Onofre
Haworth Press (2006)
- EAN: 9780789026644
- Páginas: 177
- Fecha de edición: 2006
pvp.58,25 €
Sin Stock. Posibilidad entre 11 y 20 dias
How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world'and what strategies will they use to continue their growth?
This first-of-its-kind textbook presents a balanced overview ... -
Handbook For Distance Learning In Tourism
Williams, Gary
Haworth Press (2005)
- EAN: 9780789018601
- Páginas: 282
- Fecha de edición: 2005
pvp.65,46 €
Sin Stock. Posibilidad entre 11 y 20 dias
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Selling In The New World Of Business
Hall, James Kimball, Bob
Haworth Press (2004)
- EAN: 9780789022721
- Páginas: 227
- Fecha de edición: 2004
pvp.32,70 €
Sin Stock. Posibilidad entre 11 y 20 dias
Selling in the New World of Business presents a practical look at how technology has changed the way we sell and the changes an outside sales professional has to make to stay on top. Written ...
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Many Thin Companies: The Change In Customer Dealings And Managers Since September 11 2001
Carter, Tony
Haworth Press (2004)
- EAN: 9780789022486
- Páginas: 162
- Fecha de edición: 2004
pvp.30,10 €
Sin Stock. Posibilidad entre 11 y 20 dias
Many Thin Companies is an up-to-date examination of the after effects of the World Trade Centre bombings upon businesses worldwide. This important text examines the efforts of several companies that were hit hard by 9/11, ...
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Tourism Forecasting and Marketing
Wong, K.
Haworth Press (2003)
- EAN: 9780789020871
- Páginas: 172
- Fecha de edición: 2003
pvp.32,90 €
Sin Stock. Posibilidad entre 11 y 20 dias
Offering a current reference for travel and tourism students, researchers and professionals, this book presents research and applications of tourism demand modeling and forecasting by experts in the U.S., United Kingdom, Asia, and Australia. Wong ...
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Latina Lesbian Writers and Artists
Costa, Maria Dolores
Haworth Press (2003)
- EAN: 9781560232780
- Páginas: 140
- Fecha de edición: 2003
pvp.43,00 €
Sin Stock. Posibilidad entre 11 y 20 dias