Wirtz, Jochen

Libros de: Wirtz, Jochen

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  • Essentials of Services Marketing

    Wirtz, Jochen

    Prentice-Hall International Ed (2022)

    valoración

    • EAN: 9781292425191
    • Páginas: 680
    • Fecha de edición: 2022

    pvp.75,91 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    For undergraduate courses in services marketing.

    As economies across the world continue to transition toward services, skills in marketing and managing services have never been more important. Essentials of Services Marketing, 4e, captures the ...