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Vriens, Marco

Libros de: Vriens, Marco

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  • The Handbook Of Marketing Research: Uses, Misuses And Future Advances

    The Handbook Of Marketing Research: Uses, Misuses And Future Advances

    Grover, Rajiv Vriens, Marco

    Sage Publications (2006)

    valoración

    • EAN: 9781412909976
    • Páginas: 720
    • Fecha de edición: 2006

    pvp.154,70 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Accessible and reader friendly, "The Handbook of Marketing Research" promotes the current overarching business philosophy of customer/market focus, by emphasizing the need for market research to provide the insights required for making decisions. This book ...