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Terlutter, Ralf
Libros de: Terlutter, Ralf
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Advances in Advertising Research Vol.1 "Cutting Edge International Research"
Terlutter, Ralf
Gabler Verlag (2010)
- EAN: 9783834921116
- Páginas: 412
- Fecha de edición: 2010
pvp.64,99 €
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The goal of the book is to advance more systematic research in the fields of advertising and communication form an international perspective. Renowned communication researchers from around the globe have contributed to the making of ...
