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Springer, Paul

Libros de: Springer, Paul

Mostrando 1 libros encontrados. (1 páginas).

  • Ads To Icons "How Advertising Succeeds In a Multimedia Age"

    Ads To Icons "How Advertising Succeeds In a Multimedia Age"
     How Advertising Succeeds In a Multimedia Age

    Springer, Paul

    Kogan Page (2009)

    valoración

    • EAN: 9780749456474
    • Páginas: 400
    • Fecha de edición: 2009

    pvp.29,10 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    The second edition of Ads to Icons examines current and future trends in advertising. Through 50 updated international case studies of new and iconic advertising campaigns, author Paul Springer identifies why they were successful and ...