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Smith, Brian
Libros de: Smith, Brian
Mostrando 2 libros encontrados. (1 páginas).
-
The Future of Pharma Evolutionary Threats and Opportunities
Smith, Brian
Gower Publishing (2011)
- EAN: 9781409430315
- Páginas: 212
- Fecha de edición: 2011
pvp.94,00 €
Sin Stock. Posibilidad entre 11 y 20 dias
By any standards, the pharmaceutical industry's history has been a successful one. In addition to its profits and
shareholder dividends, it has been seen by investors as relatively low risk and, largely, counter-cyclical to stock ... -
Making Marketing Happen: How Great Companies Make Strategic Planning Work.
Smith, Brian
Butterworth-Heinemann (2005)
- EAN: 9780750662482
- Páginas: 377
- Fecha de edición: 2005
pvp.46,20 €
Sin Stock. Posibilidad entre 11 y 20 dias
'Making Marketing Happen' is prompted by needs of practising managers who have found the traditional marketing planning texts to be "fine in theory, but hard to apply to my special market". In short, it holds ...
