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Rentschler, Ruth

Libros de: Rentschler, Ruth

Mostrando 1 libros encontrados. (1 páginas).

  • Museum Marketing.

    Museum Marketing.

    Hede, Anne-Marie Rentschler, Ruth

    Elsevier Science Publishers (2007)

    valoración

    • EAN: 9780750680653
    • Páginas: 224
    • Fecha de edición: 2007

    pvp.46,00 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    Museums have moved from a product to a marketing focus within the last ten years. This has entailed a painful reorientation of approaches to understanding visitors as ?customers?; new ways of fundraising and sponsorship as ...