Peppard, Joe
Libros de: Peppard, Joe
Mostrando 2 libros encontrados. (1 páginas).
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The Strategic Management of Information Systems
Peppard, Joe Ward, John
Wiley & Sons Ltd. (2016)
- EAN: 9780470034675
- Páginas: 483
- Fecha de edición: 2016
pvp.74,95 €
Sin Stock. Posibilidad entre 11 y 20 dias
A comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS/IT) strategy.
Presents ... -
Customer Relationship Management: Perspectives From The Market Place
Knox, Simon Maklan, Stan Payne, Adrian Peppard, Joe Ryals, Lynette
Butterworth-Heinemann (2003)
- EAN: 9780750656771
- Páginas: 302
- Fecha de edición: 2003
pvp.59,90 €
Sin Stock. Posibilidad entre 11 y 20 dias
Based on a systematic management progression developed by Professor Payne, this text seeks to ensure the maximum impact and efficiency of customer relationship management programmes. It backs up these five processes - strategy development, value ...