Pelsmacker, Patrick
Libros de: Pelsmacker, Patrick
Mostrando 1 libros encontrados. (1 páginas).
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Advertising in New Formats and Media "Current Research and Implications for Marketers"
Pelsmacker, Patrick
Emerald Group Publishing Limited (2016)
- EAN: 9781785603136
- Páginas: 440
- Fecha de edición: 2016
pvp.112,00 €
Sin Stock. Posibilidad entre 11 y 20 dias
The advertising universe is changing rapidly. New communication technologies such as live streaming, gaming, social media and social networking sites, online brand communities and blogs have given advertisers new platforms to communicate and promote their ...