Ng, Irene C.L.
Libros de: Ng, Irene C.L.
Mostrando 1 libros encontrados. (1 páginas).
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Creating New Markets in the Digital Economy "Value and Worth"
Ng, Irene C.L.
Cambridge University Press (2014)
- EAN: 9781107627420
- Páginas: 256
- Fecha de edición: 2014
pvp.32,10 €
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Creating New Markets in the Digital Economy looks at how digitisation is radically changing the way we buy and experience products and services. Sharing her unique perspective of both business and academia, Irene Ng examines ...