Nagle, Thomas
Libros de: Nagle, Thomas
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The Strategy and Tactics of Pricing "A Guide to Growing More Profitably "
Müller, Georg Nagle, Thomas
Routledge (2017)
- EAN: 9781138737518
- Páginas: 331
- Fecha de edición: 2017
pvp.79,95 €
Sin Stock. Posibilidad entre 11 y 20 dias
The Strategy and Tactics of Pricing explains how to manage markets strategically and how to grow more profitably. Rather than calculating prices to cover costs or achieve sales goals, students will learn to make strategic ...