Mooi, Erik

Libros de: Mooi, Erik

Mostrando 2 libros encontrados. (1 páginas).


  • Market Research "The Process, Data, and Methods Using Stata"

    Mooi, Erik Mooi-Reci, Irma Sarstedt, Marko

    Springer Verlag (2019)

    valoración

    • EAN: 9789811353444
    • Páginas: 416
    • Fecha de edición: 2019

    pvp.99,95 €

    Disponible entre 3 y 7 días

    This book is an easily accessible and comprehensive guide which helps make sound statistical decisions, perform analyses, and interpret the results quickly using Stata. It includes advanced coverage of ANOVA, factor, and cluster analyses in ...

  • A Concise Guide to Market Research "The Process, Data, and Methods Using IBM SPSS Statistics"

    Mooi, Erik Sarstedt, Marko

    Springer Verlag (2018)

    valoración

    • EAN: 9783662567067
    • Páginas: 396
    • Fecha de edición: 2018

    pvp.66,95 €

    Disponible entre 11 y 20 dias

    This book offers an easily accessible and comprehensive guide to the entire market research process, from asking market research questions to collecting and analyzing data by means of quantitative methods. It is intended for all ...