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Lancaster, Geoff
Libros de: Lancaster, Geoff
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Management Of Marketing
Lancaster, Geoff
Butterworth-Heinemann (2005)
- EAN: 9780750661034
- Páginas: 410
- Fecha de edición: 2005
pvp.37,00 €
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The text provides information on the core elements of the subject of marketing without the depth that often surrounds these to ensure that the basic concepts are easily identifiable and accessible. Students on MBA courses ...
