John, Peter
Libros de: John, Peter
Mostrando 1 libros encontrados. (1 páginas).
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Nudge, Nudge, Think, Think "Experimenting With Ways to Change Citizen Behaviour "
John, Peter
Manchester University Press (2019)
- EAN: 9781526140555
- Páginas: 320
- Fecha de edición: 2019
pvp.15,00 €
Disponible entre 11 y 20 dias
How can governments persuade their citizens to act in socially beneficial ways? This ground-breaking book builds on the idea of 'light touch interventions' or 'nudges' proposed in Richard Thaler and Cass Sunstein's highly influential Nudge ...