Halsall, Chris
Libros de: Halsall, Chris
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The Marketing Accountability Imperative "Driving Superior Returns On Marketing Investments"
Driving Superior Returns On Marketing InvestmentsDunn, Michael Halsall, Chris
Jossey - Bass Publishers (2009)
- EAN: 9780787998325
- Páginas: 464
- Fecha de edición: 2009
pvp.39,30 €
Sin Stock. Posibilidad entre 11 y 20 dias
This book helps readers to make accountable marketing decisions to improve the efficiency of spending. In this practical guide, Prophet CEO Michael Dunn teams up with marketing effectiveness expert Chris Halsall to help marketing managers ...