Easwaran, Sunanda
Libros de: Easwaran, Sunanda
Mostrando 1 libros encontrados. (1 páginas).
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Marketing Research: Concepts, Practices, And Cases
Easwaran, Sunanda Singh, Sharmila J.
Oxford University Press (2006)
- EAN: 9780195676969
- Páginas: 616
- Fecha de edición: 2006
pvp.10,90 €
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Marketing Research is a comprehensive textbook specially designed to meet the needs of management students. It combines both the quantitative and qualitative aspects of marketing research, and addresses its utility for both the researcher and ...