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Dibb, Sally
Libros de: Dibb, Sally
Mostrando 2 libros encontrados. (1 páginas).
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Marketing Essentials
Dibb, Sally Simkin, Lyndon
Cengage Learning Inc (2013)
- EAN: 9781408075920
- Páginas: 512
- Fecha de edición: 2013
pvp.58,20 €
En stock
"Marketing Essentials 2e" explains the nature of marketing and the importance of understanding the complexities of the market place in a concise manner. This comprehensive text is easy to read, reflects accurately the current thinking ...
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Market Segmentation Success: Making It Happen!
Dibb, Sally
Routledge (2008)
- EAN: 9780789029188
- Páginas: 204
- Fecha de edición: 2008
pvp.46,55 €
Sin Stock. Posibilidad entre 11 y 20 dias
Market segmentation is a main aspect of an effective business strategy, but implementation is often difficult and ultimately unsuccessful. Market Segmentation Success: Making It Happen! offers a solid review of the concepts of market segmentation ...
