Cayla, Julien
Libros de: Cayla, Julien
Mostrando 1 libros encontrados. (1 páginas).
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Inside Marketing "Practices, Ideologies, Devices"
Cayla, Julien Zwick, Detlev
Oxford University Press. (2012)
- EAN: 9780199655830
- Páginas: 376
- Fecha de edición: 2012
pvp.33,80 €
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The intensification of marketing activities in recent years has led the public to become much more aware of its role as consumers. Yet, the increased visibility of marketing materials and associated messages in everyday life ...