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Bradley, Nigel

Libros de: Bradley, Nigel

Mostrando 2 libros encontrados. (1 páginas).

  • Demarketing

    Demarketing

    Blythe, Jim Bradley, Nigel

    Routledge (2013)

    valoración

    • EAN: 9780415816489
    • Páginas: 240
    • Fecha de edición: 2013

    pvp.39,95 €

    Disponible entre 11 y 20 dias

    We all understand the basic principles underpinning marketing activity: to identify unfulfilled needs and desires and boost demand for the solutions a product is offering. The mantra is always "sell more". De-marketing tries for the ...

  • Marketing Research "Tools and Techniques"

    Marketing Research "Tools and Techniques"

    Bradley, Nigel

    Oxford University Press. (2013)

    valoración

    • EAN: 9780199655090
    • Páginas: 512
    • Fecha de edición: 2013

    pvp.63,95 €

    Disponible entre 11 y 20 dias

    Building on the success of the previous editions, the third edition of Marketing Research: Tools and Techniques provides an accessible and engaging insight into marketing research. Based on the concept of the Marketing Research Mix, ...